Last Update: 07/31/2009
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Advertising
Advertising Opportunities on KIKU-TV
KIKU-TV’s expanded programming content and multi-cultural broadcasts provide advertisers with even more reasons to add the station to your media mix. Whether you are seeking a tightly targeted buy focused on a specific ethnic group or desire to reach a mutiplicity of cultural backgrounds, KIKU-TV fits the bill.
Achieve Greater Overall Impact With Marketing Campaigns
Many advertisers find that KIKU-TV is the perfect complement to their "base" media buy. By focusing their buy on one or more of KIKU-TV's distinct audience groups, advertisers have the opportunity to communicate with exactly the target they are seeking on a continuing and focused basis.
Reach Your Target More Cost-Effectively
With KIKU-TV's wide range of programming and advertising options, you can precisely choose the audience you want and speak directly to them on a one-on-one basis. The flexibility offered by KIKU-TV also allows the advertiser to tailor their buy to the available budget and to thereby realize the "biggest bang for the buck".
Reach Both English and Non-English-Speaking Audiences
KIKU-TV is one of the few media options available in Hawaii for the advertiser looking to communicate with a multi-cultural, ethnic audience. With its unique blend of American and foreign-language programming, KIKU-TV clearly reaches a more ethnically diverse group of viewers than competitive mainstream stations. Equally important, the fact that most foreign language programming is subtitled further broadens KIKU-TV's appeal and reach for advertisers.
Option to Run Ads in English or In Language
While most of our advertisers choose to run their ads in the English language, some opt to run "in language". Whether you wish to run an ad in English, Japanese, Filipino or Vietnamese, our staff is available to assist you in producing and/or translating your advertising.
Advertiser-Friendly Purchasing Program
KIKU-TV is committed to providing optimum value for the ad dollar spent. With that goal in mind, our staff stands ready to help you structure your buy for maximum impact for the funds available. For example, should you wish to exclusively reach those interested in Japanese, Vietnamese or Filipino programming, KIKU-TV has the package for your needs.
Capitalize on Our Data Base “Gold Mine”
With a KIKU-TV ad program, you can gain access to and capitalize on our data base for purposes of marketing, business development, etc. KIKU-TV's audience demographics are periodically updated to ensure that our data bases are current and accurate.
Tokubetsu Advertising Packages
In Japan, Tokubetsu means special. And special is the best way to describe this KIKU-TV advertising opportunity. Tokubetsu is a high-value, high-impact annual television marketing program that delivers a targeted message in a targeted TV schedule at a great price. Tokubetsu is designed specifically for Hawaii's small businesses which need a big impact from a relatively modest advertising investment. Simply stated, it is the most cost-efficient and value-driven retail package that KIKU has ever offered. Here are some of our Tokubetsu clients:
For Further Information on Advertising and Packages Contact Mavis Chow at mchow@kikutv.com
